Winter Zheng, PhD

UX Researcher | Co-Design Specialist | Facilitation Expert

Bridging Research Insights with Design Innovation.

I'm a UX Researcher specializing in human-computer interaction and user research, with expertise in uncovering deep user insights through co-design methods and thoughtfully designed research. My doctoral work focuses on optimizing design collaboration processes to help teams make better product decisions.

My Expertise Intersection

Collaborative Research Design & Execution

Designing rigorous studies that engage users as partners in the research process.

Integration of Qualitative Methods

Applying diverse qualitative approaches to uncover meaningful user insights.

Translation of User Insights into Product Strategy

Converting research findings into strategic recommendations that drive product decisions.

Cross-functional Team Design Facilitation

Guiding multidisciplinary teams through structured collaboration to align around user needs.

Impact Highlights

15+

Design workshops facilitated across 3 continents.

7

Publication about qualitative design.

3

Service systems redesigned based on research insights.

Featured Projects

COLLABORATIVE RESEARCH

Design Facilitation in Industry

CHALLENGE:

Bridging academic theory and industry practice in collaborative design.

METHODS:

• In-depth Interviews (30+) • Contextual Observation

• Framework Development

IMPACT:

32% increase in workshop implementation outcomes.

User Research

Empowering Visually Impaired Youth

CHALLENGE:

Enhancing social connections for visually impaired teenagers.

METHODS:

• Ethnographic Research • Stakeholder Interviews (26)

• Co-design Workshops

IMPACT:

92% of participants reported increased social confidence.

47% improvement in self-efficacy scores

My Approach

My work bridges academic rigor with practical application through a three-part approach, enhanced by my unique visual communication background:


Let's Connect

I'm interested in opportunities where I can help technology companies better understand their users and create exceptional experiences.